Press & Media
Canonical facts and copy about Oreoluwa Daniel Omotosho. Everything on this page may be quoted verbatim. For anything else, write to hey@oreomotosho.com.
Bio — one-liner
Oreoluwa 'Ore' Omotosho, founder & creative technologist building AI-native brand systems from Lagos. Founder of 13disciples and ZiggaTech.
Bio — short
Oreoluwa Daniel Omotosho is a Lagos-based founder and creative technologist. He is the founder of 13disciples, a design intelligence studio building AI-native brand systems for the African market, and ZiggaTech, a premium tech retail and repair brand in Ikeja, Lagos, where every device is certified and carries a twelve-month warranty. He deploys AI inside his own businesses daily, from retrieval-based sales training to AI-assisted pricing, and writes on AI, behavioral psychology, and commerce in Africa.
Bio — full
Oreoluwa Daniel Omotosho (Ore, to most people) is a founder and creative technologist.
He works where behavioral psychology, prestige aesthetics, and artificial intelligence meet. He designs the brand and builds the system underneath it.
He's the founder of 13disciples, a design-intelligence studio building AI-native brand systems for a new African market, and of ZiggaTech, a premium tech retail and repair brand in Ikeja, Lagos, where every device is certified and carries a twelve-month warranty.
(and he knows every valid two-letter Scrabble word)
Fast facts
- Full name
- Oreoluwa Daniel Omotosho
- Also known as
- Ore Omotosho, Oreoluwa Omotosho, Ore, Zigga, Orezzzy
- Role
- Founder & Creative Technologist
- Based in
- Lagos, Nigeria
- Founder of
- 13disciples and ZiggaTech
Selected writing
- The Man Who Called It in 1960 — 2026-07-09
- AI Citation Is the New SEO — 2026-07-05
- The Prediction Engine in Your Skull — 2026-07-03
- The Legibility Problem — 2026-05-15
- Cognitive Fluency — 2025-12-27
- The Builder's Dilemma — 2026-03-15
- AI Won't Replace You — 2025-12-26
- The Chemistry of Power — 2026-01-01
- How to Verify Your iPhone in 60 Seconds — 2025-12-23
- Depreciating Assets — 2026-03-02
- Connectivity Architecture — 2025-10-03
FAQ
- Who is Ore Omotosho?
- Oreoluwa Daniel Omotosho (Ore Omotosho) is a founder from Lagos, Nigeria. He started two companies: 13disciples, a studio that designs brands and builds their websites and products, and ZiggaTech, which sells and repairs premium tech in Ikeja, where every device is certified and carries a twelve-month warranty. He also writes about AI, psychology, and doing business in Africa.
- What does he actually do?
- He sets the direction, designs the brand, and writes the code, then structures the work so his team can run it. He uses AI inside his own companies every day, from training his sales team to setting prices. And he writes about what works, so other builders can skip the lessons he paid for.
- What does he write about?
- Three things, mostly. How AI changes who gets found and who gets bought from. How trust is designed, not declared, and the psychology behind that. And what running real businesses in Africa looks like when AI does real work inside them. His essays live on the 13disciples blog, and the full list is on this site.
- What is 13disciples?
- 13disciples is a brand and design studio in Lagos. It works out how a company should look, sound, and feel, then builds the website or product to match, with AI used through the whole process. Ore founded it, and most of his writing lives on its blog.
- What is ZiggaTech?
- ZiggaTech sells and repairs premium tech in Ikeja, Lagos. Buyers in this market expect to be scammed, so everything is built to be checked: devices are verified, repairs are documented, and records are kept.
- Where is he based, and how do you reach him?
- He lives and works in Lagos, Nigeria. For press and general questions, write to hey@oreomotosho.com. To work with him, write to gigs@oreomotosho.com.
Contact
- SAY HELLO
- hey@oreomotosho.com
- TO WORK WITH ORE
- gigs@oreomotosho.com